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The #1 Mental Toughness Books In Sports
OUR MISSION SINCE 2002:
TEACH ATHLETES HOW TO SELF-GENERATE MENTAL TOUGHNESS
Life-Changing Books
WINNING STATE books have taught thousands of athletes how to self-generate the mental toughness that turns pressure and nerves into an advantage.
WINNING STATE teaches athletes to believe in themselves.
"This book changed my life." ~ Facebook
Pioneering Work
Since 2002, WINNING STATE has asked pioneering questions that have produced many breakthroughs, including:
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Are confidence and mental toughness the same? Breakthrough: No.
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Are physical toughness and mental toughness the same? Breakthrough: No.
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Will pounding physical reps reduce nerves and help handle pressure? Breakthrough: No.
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Are nerves a good thing? Breakthrough: Yes!
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Do nerves produce human superpowers? Breakthrough: Yes.
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Can everyone handle pressure, or only those with genetic "gifts? Breakthrough: Everyone.
- Is BIG-DOG self-talk the master skill to stay composed and focused under pressure? Breakthrough: Yes.
These breakthroughs, along with many more, have given coaches and athletes a new approach to handling pressure and winning.
The New Approach
Strength training, conditioning, plyos, and drilling sport-specific skills do not help athletes hand pressure, and never will.
The old approach was physical, The new approach is mental.
Athletes learn how to keep their wits under nerve-wracking pressure.
Doubt is the Enemy
Another WINNING STATE breakthrough was identifying the villain of every athletes performance story. Doubt is the enemy. The superhero is self-belief. Athletes find their superhero with the tactics in WINNING STATE books.
"The best book I've ever read on the mental game." ~ Facebook
Win the Mental Battles
Athletes learn how to win the mental battles between doubting or believing, scattered or focused, hesitating or executing. With self-generated mental toughness tactics athletes perform better in competition than they do in practice.
Athletes Instantly Get It
WINNING STATE books are written by a national champion. Athletic language and vivid graphics make the tactics and routines easily accessible. Athletes will immediately raise their mental game.
The #1 Mental Toughness Books in Sports
Since 2002, WINNING STATE has taught thousands of athletes how to conquer nerves and win under pressure. The 16-book WINNING STATE series has sold over 200,000 copies.
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